2026 FORD RACING SEASON LAUNCH
Ford Motor Company officially kicked off its historic 2026 racing season at Michigan Central in Detroit on January 15, 2026, highlighted by its massive Formula 1 return in partnership with Red Bull Powertrains, new livery reveals, and commitments spanning NASCAR to Dakar. The event showcased advanced hybrid tech transferring from track to road.
MEDIUMS
Print Design Print Production Wayfinding Design Digital Promo Assets
RAPTOR RALLY 002
Raptor Rally is a large, multi-day event for owners of Ford's high-performance off-road Raptor vehicles featuring challenging desert courses, workshops, pro driver hot laps, vendor displays, and community building activities.
Designed and executed over 300+ printed assets for the 2nd annual Raptor Rally in Lake Havasu, AZ.
MEDIUMS
Print Design Print Production Wayfinding Design
FORD BUILDING TOGETHER
Ford's 2025 initiative to unify its global network with major non-profits (American Red Cross, Feeding America, Habitat for Humanity, Team Rubicon) for coordinated disaster relief, community building, education, and food security, leveraging shared expertise and resources for greater impact than individual efforts, expanding on Ford's long history of community support. This event was held at Michigan Central Station. My role was to develop a consistent visual identity for the event, while also creating all physical printed assets and placemnt of assets.
MEDIUMS
Print Design Print Production Large-Scale Print Design Wayfinding Design
FORD PRO 2025 FLEET EVENT
Held at Michigan Central Station, an invitation-only event for customers, partners, and leaders featuring hands-on demos, ride-and-drives, interactive workshops , and keynotes from Ford executives like CEO Jim Farley, focusing on fleet productivity, software, and electrification. It was a large-scale, experiential event combining education and entertainment to showcase Ford Pro's solutions. Contributions I made to the event were designing and delivering large scale graphics and small print graphics across the entire event.
MEDIUMS
Print Design Print Production Large-Scale Print Design Wayfinding Design
POST CREATIVE MARKETING
Freelance Designer for 3 months on Post Creative Team. Collaborated with diverse clients to create impactful ad campaigns, designing digital and print advertisements, merchandise, and brand packaging. Executed social activations that enhanced brand visibility and contributed to cohesive brand design, ensuring each client’s identity resonated with their target audience.
MEDIUMS
Branding Print Production Packaging Production Digital Media Design Motion Design
BRANDING PROJECTS
OLSWELL
OLSWELL
DISPo
KING OF BUDZ
BLUE WATER TRUCKING
